Kristine is an energetic, innovative, results focused marketing practitioner. She strives to share great analytical stories and successes. Kristine helps others see the big picture while taking care of details and thinking of creative ways to get more done!
The speed and accuracy of your organization's response to complex analysis can make or break a decision, opportunity or profitable execution. Organizations are increasingly turning to innovative technologies such as high-performance analytics to ensure timely, precise decisions. Join live as Scott Chastain, Director of Information Management and Delivery, SAS, along
Mikhail Semeniuk, Director of Analytics at TrueCar, will explain why his company turned to SAS for an analytics solution that didn't require a large staff but was flexible enough to grow with the company, and powerful enough to better manage data and create fast, accurate forecasts. Mikhail works on the
Business analytics is maturing – and so is its role in forward-thinking organizations. Once mainly used in traditional batch-type environments, it's now being embedded into real-time business decision operations and processes to create immediate and significant value. To learn more about how to operationalize business analytics, attend this brief webinar,
Several of us are heading out to San Francisco over the weekend for Predictive Analytics World and Text Analytics World running as part of Data Driven Business Week March 3-10 at the Marriott Marquis. If you're attending, we invite you to book your appointment with a SAS expert during Predictive Analytics
In the beginning there was just raw data... rows and columns of numbers in strict, structured, disciplined formats generated by a variety of transactional and operational business systems. The volume - while quite large - was still manageable. And it was good. Well, good enough at least. Then, the “content
I've recently had the chance to work with Olivia Parr-Rud, an internationally recognized expert and thought leader in predictive analytics and innovative leadership. Her pioneering techniques in predictive modeling led to the writing of her first book, Data Mining Cookbook, Modeling for Acquisition, Risk and Customer Relationship Management (Wiley 2001). Olivia's passion
Hear directly from an organization that is firing on all cylinders with analytics and achieving true data-driven insight in all its business areas. On Dec. 14, SAS customer Kelley Blue Book (KBB) and SAS Alliance partner Modern Analytics will share firsthand learnings during a live webinar, "Analytics – An Inside Perspective,”
Are you always looking for that inside perspective? Most of us are! As we all know, customers are the primary – perhaps exclusive – source of cash flow for many organizations. Knowing which ones are most profitable is critical to maximizing future economic value. To help today's marketing and business leaders learn
If you are interested in hearing firsthand about the benefits, business issues and challenges involved in implementing analytics you'll want to hear directly from an organization that is actively applying analytics and customer intelligence to create business value. We invite you to view this live webinar to learn how Verizon applied
A women’s specialty retailer operating more than 1,000 boutiques, Chico’s FAS, Inc. was faced with a significant challenge: reducing the number of markdowns while more effectively targeting its middle- to high-income clientele. To achieve these goals, the company needed to optimize its prices and more effectively target its most valuable customers,
