This week in blogs: What if, Generation Z, and curse words

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Our SAS bloggers have been writing so many good posts lately that they just fly off the home page within a couple of days. As a courtesy to those of you who don't visit the blogs home page every day, I'm planning to  do these semi-regular wrap-ups that point out some of my favorite posts from the last week or two. So, let's get started.

In How to be more than just a good statistician, Jin-Whan Jung explains the four characteristics needed to solve problems analytically. He says:

In order to creatively improve the required skill sets that form a great statistician, failure is unavoidable. So I challenge my fellow statistician; be brave, do less hedging and trust your skills.

Waynette Tubbs travelled to Chicago last week for a banking conference and learned how to market to Generation Z.

According to Dorrestijn, marketing to this generation of consumers will be a challenge if marketers aren't aware of the dynamics that drive purchasing decisions. For one thing, she says that these kids have been an empowered generation whose authority is rarely challenged. They will be demanding consumers. "The world is their oyster," says Dorrestijn

SAS CMO Jim Davis challenges customers to Stop asking, Why? and start asking, What if?

Anybody who says, “But I don’t need the data that quickly,” needs to check themselves right now, step back and ask, “What if I did get it that quickly? What could I do differently? What could I do better?“

If the first words you learn in any language are the curse words, what words should you learn first in SAS? That was the question posted to SAS Instructor Charu Shankar, who wrote Bad words in SAS - PG rating on the SAS Training Post last week, as a result.

Okay, I'll admit it: I can curse like a sailor in Polish. How about you?

 

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Alison Bolen

Editor of Blogs and Social Content

Alison Bolen is an editor at SAS, where she writes and edits content about analytics and emerging topics. Since starting at SAS in 1999, Alison has edited print publications, Web sites, e-newsletters, customer success stories and blogs. She has a bachelor’s degree in magazine journalism from Ohio University and a master’s degree in technical writing from North Carolina State University.

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