James Taylor's take on why analytics matters


Decision management expert James Taylor wins the prize for most prolific blogger from The Series.

James gives us thorough summaries of great presentations on:

By the time you read this, there will likely be more.


About Author

Diane Lennox

PR Services Manager

Diane Lennox is PR Services Manager for SAS, the leader in business analytics software and services. A 30-year veteran in marketing communications and writing for all media, she has spent the past six years supporting SAS' internal PR agency by managing the Global PR Resource Center (internal), acting as international liaison with dozens of country PR managers, guiding PR measurement and monitoring, overseeing communications and media training, supporting the blogging and social media program and providing SEO guidance. She does not do windows.

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