Interesting. We'll have to try it on our company intranet blogs. We're struggling to get the hit rate up. . There may be a confounding factor here. I subscribe to this blog and a few others, including Graphically Speaking. The Do Loop arrives complete in the mail, so I often read it there. Graphically Speaking comes as an introductory paragraph only, so I must link to the web site to read further. The web site hit data would not relate to my interest level. Can you distinguish blogs with these two types of subscription messages?