SAS is hosting the second annual SAS Financial Services Executive Summit today at SAS global headquarters with executive leaders from the banking, insurance and capital markets industries. The theme of the show is "Ignite," which references coming together, sparking innovation and inspiring change. The keynote speaker is a very well known change agent
Tag: events
I had the pleasure to sit in on a panel discussion at the the 9th Annual SAS Health Care and Life Sciences Executive Conference focused on the topic of understanding and managing customer behavior in the changing health care landscape. This panel was moderated by Dipti Patel-Misra Senior Manager in the Center for
I am at the 9th Annual SAS Health Care and Life Sciences Executive Conference, an extraordinary event that draws the best and the brightest leaders as both speakers and attendees from the pharmaceutical, health insurance, health care and related industries. One session featured speakers from Independence Blue Cross sharing their
SAS Executive Lead for Customer Intelligence Lori Bieda moderated this panel and introduced the concept of Marketing Optimization as the "Holy Grail" of marketing for the power it holds to enable marketing to fulfill its mandate as driving profitable growth for organizations. Joining her in this session was Stephan Chase,
I just saw the legendary NFL quarterback Joe Theismann deliver his keynote address today at SAS Global Forum 2012, and as expected, he provided us with vivid anecdotes and recollections from his experiences both as a championship athlete and as a businessman. By delivering an engaging mix of humor, lessons learned
As a marketer at SAS, there are few better moments than being at SAS Global Forum, happening right now at Walt Disney Dolphin Resort and the Gaylord Palms Resort in Orlando, FL. It's like an annual family reunion of SAS users from around the world, all coming together to reconnect,
During January 15 - 18, 2012 in New York City, the National Retail Federation will conduct its 101st annual "Retail's BIG Show" and once again SAS will be there in a big way. The retail industry is a big deal at SAS and SAS benefits retailers in a big way, with more than 600
My friend and colleague, Matt Fulk, has detailed in his posts some of the great ways we've used SAS Customer Intelligence to improve our own marketing. Using SAS fits with our culture of measurement and analysis that keeps us constantly focused on finding better ways to do things, and one
I have thoroughly enjoyed hearing General Colin Powell share his viewpoints about leadership as the keynote speaker for PBLS11. I have found that so much of what he’s shared is relevant for marketers, because great marketing happens by teams of people, all working for the same purpose. It’s an environment
I am thrilled to be at SAS’ flagship annual thought leadership event, the 2011 Premier Business Leadership Series. The theme is “Innovate, Optimize, Transform” and we have world leaders, best-selling authors and thought-provoking professors with great wisdom to share in one exciting event. It’s truly inspiring. Yet as compelling as all