How to turn your Big Data into business insights: Analytics in Action


Regardless of the industry and the company size, companies today have access to a huge amount of data. In order to convert this Big Data into useful insights, analytics strategies aligned with business objectives are required, supported by technology, commitment of the top management and a cultural shift that involves the entire organization.

A good analytical strategy includes three phases: Data, Discovery and Deployment. Their intersection ensures the transformation of Analytics in Action, creating Value for Business.

Analytics in Action - Infographic


About Author

Angelo Tenconi

Analytics and Technology Director

After joining SAS in 1995 as Senior Consultant IT Management, Angelo covered several roles before becoming Head of the Industry Platform Practice team. In 2011, he started to lead the Analytics & Technology team, focused on the development, positioning and post-selling support of data management and analytics technologies. Now Angelo is Analytics and Technology Director, coordinating both the Italian Pre-Sales structure and the Central East Europe Region teams for the Analytical Platform initiatives. He is married, with a son and fond of reading and sports, especially soccer.

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