In external communications at SAS, Faye Merrideth develops and executes PR programs that build awareness of SAS Analytics software. She manages editorial coverage and product reviews in the computer trade press, places SAS executives and customer speakers at trade conferences, facilitates press interviews and broadcast appearances, writes news release and bylined articles for multiple media channels, supports international PR and award nominations.
SAS customers are both bright and generous. Recently, I met several who gathered to discuss SAS Enterprise Miner and SAS Model Manager predictive analytics and data mining software. Hiring the best I loved listening to their discussion on what they look for and how they find the people who will
It was fun to see Amitava Ghosh, Senior Vice President at Reliance Communications on his visit to SAS headquarters. I was thrilled to learn that "Ami" -- my former neighbor -- is now a SAS customer using SAS Customer Intelligence to optimize campaign management. Even more exciting, Ami allowed me
The NCAA Division I men's basketball tournament is big business and March Madness is exciting, but is the selection process fair? Using the SAS Analytics-powered "Dance Card" formula developed by Jay Coleman of the University of North Florida, Mike DuMond of Charles River Associates, and Allen Lynch of Mercer University,
