Data quality issues don’t go away just because you have more data. Big data is sometimes considered exempt from the requirement to be integrated, cleansed and standardized. Unfortunately, chances are that the more data you have, the worse its quality will become.
Traditional data governance is all about establishing a boundary around a specific data domain. This translates to establishing authority to define key business terms within that domain; establishing business-driven decision making processes for changing the business terminology and the rules that apply to them; defining content standards (e.g., metadata and