Author

Fiona McNeill
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Global Product Marketing Manager at SAS

With a background in applying analytics to real-world business scenarios, McNeill focuses on the automation of analytic insight in both business and application processing. Having been at SAS for over 15 years, she has worked with organizations across a variety of industries, understanding their business and helping them derive tangible benefit from their strategic use of technology. She is coauthor of the book Heuristics in Analytics: A Practical Perspective of What Influences Our Analytical World.

Fiona McNeill 0
Seth Grimes with More on Text Analytics

Perhaps it’s the same for you - it’s getting harder to get to all the conferences I’d like to attend. One of the benefits of getting out there is a chance to learn about different perspectives in an industry. When someone has a broad perspective, particularly if they’ve been in