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Alyssa Farrell
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Product Marketing Manager, Energy and Sustainability
Alyssa Farrell leads global industry marketing for SAS’ business within the energy sector, including Utilities, Oil and Gas. She also has responsibility for SAS’ Sustainability Solutions and works with customers around the world to understand best practices and solutions for managing their business with environmental responsibility in mind. She participates in the Green Tech Council of the North Carolina Technology Association, and supports the SAS Executive Sustainability Council, the leadership team that governs SAS’ sustainable business practices.
Within the energy sector, her focus is on solutions that optimize our energy infrastructure by applying predictive analytics to complex data. Pertaining to all industries, Farrell regularly speaks with trade associations, analysts, and the press about the opportunities organizations have to effectively manage a sustainable strategy and drive healthy economic growth.
Prior to joining SAS, Farrell was a senior consultant in the Deloitte Public Sector practice. In this capacity, she was a project manager for state-wide and county-wide systems implementations and was responsible for user acceptance testing, change management and training, and middleware technology selection.
She is a graduate of the Eller College of Management at the University of Arizona, where she earned her MBA degree with a concentration in Management Information Systems. She also holds a Bachelor of Arts degree from Duke University.
Recent Posts
Business Analytics 101: The intersection of Sustainability and Business
The preservation of our environment and the prosperity and health of our society are both global and local concerns. But are they concerns of the ... Read More
Five questions on sustainability with Marc Cornelissen
A few years ago, Alison ran a series of 5-question interviews here with SAS employees. We recently published a corporate responsibility e-book that includes a ... Read More
Setbacks in climate legislation give US companies a breather, but is that good news?
Three key Senators – John Kerry (D), Lindsey Graham (R), and Joe Lieberman (I) – were planning to introduce climate legislation this week, but that ... Read More
Copenhagen Climate Conference – “History in the Making” or “Dead on Arrival”?
On Friday, environmental negotiation between 193 heads of state concluded in Copenhagen. Some argue that little was tags: green, sustainability, ... Read More
Are banks the link to our green future?
Yesterday I had the opportunity to meet an innovator and entrepreneur in the banking industry – Henry McKoy. His green vision is to establish proven ... Read More
Does sustainability improve the bottom line?
This Tuesday, I had the opportunity to participate in a half-day seminar on “What Sustainability Means to a Company’s Bottom Line.” The event was hosted ... Read More
Touring the future of the Smart Grid