Friends, it's with a burdened heart that I inform you of strange and mysterious happenings in the city of Datapolis.

In this bustling metropolis, amongst impressive edifices of commerce and government, people are making suboptimal decisions based on emotion and guesswork. This chaos threatens our way of life, and possibly our very existence. It is the work of Obscuro, a super villain whose cover of darkness prevents the leaders of Datapolis from seeing new levels of scalability for analytic processes through the use of in-database analytics.

 But where there is darkness, I give illumination as Dr. Insight, the embodiment of the union of analytics and enterprise data warehousing. A new dawn brings color to the horizon, with companies and governments updating their analytic architectures to leverage in-database processing with SAS and Teradata, an elegant union of software and hardware that organically synthesizes new capabilities of speed, strength and agility necessary to conquer confusion with clarity.

I cannot do this alone, which is why I am issuing a call to join the League of Analytic Superheroes.

Can you snatch value from the clutches of ambiguity, expose fraud in a sea of transactional chaos, or innovate in the face of statistical impossibility? Go to www.analyticsuperheroes.com or visit the Teradata booth at SAS Global Forum in Orlando April 22-25 to apply. If you are one of the elite few chosen, not only will you bask in the respect and adulation of your peers, but also be immortalized by a professional comic book illustrator and even earn an action figure created in your Superhero likeness.