Understanding your customers has always been important, but it's even more so when marketing products and services related to winter snow sports. Winter sports can have a short season and a limited number of consumers. How do you find them, identify their needs, create new promotions and assess whether the
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Marketing in the winter sports season
Using JMP to connect to database, insert records
I've recently gotten a few questions from customers about how to perform database operations using JMP. One question is whether you can use JMP to connect to databases. With JMP, yes, you can connect to an ODBC-compliant database using JMP Scripting Language or the Open database dialog interface. If you
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