Kelly McGuire
Kelly McGuire RSS
Executive Director, Hospitality and Travel Global Practice

Kelly A McGuire, PhD
Executive Director, Hospitality and Travel Global Practice, SAS

Kelly McGuire leads SAS’s Hospitality and Travel Global Practice. She is an analytics evangelist, helping SAS’s hospitality and travel clients realize the value from big data and advanced analytics initiatives, to build a culture of fact based decision making. Before joining SAS, Dr. McGuire consulted with Harrah’s Entertainment on restaurant revenue management strategies. Prior to that, she was a senior consultant at Radiant Systems. She also worked for RMS (Restaurant Revenue Management Solutions).

Dr. McGuire has a BS from Georgetown University and a MMH and PhD in Revenue Management from the Cornell School of Hotel Administration. Her research has been published in The Cornell Hospitality Quarterly, Journal of Pricing and Revenue Management, Journal of Hospitality and Tourism Research and the Journal of Service Management. She is also a frequent contributor to industry publications, speaker at industry conferences and is co-author of the SAS/CHR blog “The Analytic Hospitality Executive”.

Recent Posts

Back to the Basics Part Two: What can hoteliers do with analytics?

with Natalie Osborn, Senior Industry Consultant, Hospitality and Gaming Practice, SAS This week, we continue our fall “back to the basics” refresher series on analytics ... Read More

Back to the Basics Part One: An analytics primer for hoteliers

with Natalie Osborn, Senior Industry Consultant, Hospitality and Gaming Practice, SAS. It’s back to school time, and back to school reminds me of getting back ... Read More

Just get me my data! (Please): How advances in data management are making it easier for business users to access data

We’ve been talking about data recently at the Analytic Hospitality Executive. I’ve advocated to use whatever data you have, big or small, to get started ... Read More

It's not the size of the data, it's what you do with it.

With all of the discussion about big data these days, it is easy to think that every problem is a big data problem. Yes, there ... Read More

How to avoid “big data paralysis” - A Guide for Hoteliers

We have spent a good deal of time at the Analytic Hospitality Executive advocating for the value of big data for hospitality. Just a few ... Read More

Do I know you? Personalization without a guest profile.

In a noisy distribution environment, hotels are in significant danger of becoming commoditized. Differentiating themselves not only from the competition, but from the third party ... Read More

The Cornell School of Hospitality Administration: What will 2015 bring?

We asked our partners at the Cornell Center for Hospitality Research to poll the research faculty at the Hotel School to understand their guidance about ... Read More

Top 10 Global Trends that will Impact Hospitality in 2015

We asked our partners at the Cornell Center for Hospitality Research to comment on what they are seeing in terms of trends that will impact ... Read More

The 15 actions for Hospitality Executives to take in 2015

By now you have seen dozens of articles with trends and predictions for what the hospitality industry should expect in 2015. I’m not going to ... Read More

The Analytic Hospitality Executive in 2014: A Review

Well, Analytic Hospitality Executives, the year has once again flown by, and here we sit just before the holidays looking back on 2014, and figuring ... Read More