Forecasting fashion apparel

Ten years ago I spent some time in women’s undergarments*, as Director of Forecasting at Sara Lee Intimate Apparel (now Hanesbrands).  Sure, it sounds glamorous — product posters on our office walls, quarterly runway shows of new products, and partying with the full-figured Playtex models (some of whom were fuller than I figured).  [...]

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  • About this blog

    Michael Gilliland is a longtime business forecasting practitioner and currently Product Marketing Manager for SAS Forecasting. He initiated The Business Forecasting Deal to help expose the seamy underbelly of the forecasting practice, and to provide practical solutions to its most vexing problems.
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