SAS Global Forum: SAS Social Media Analytics launch

David B. Thomas|April 12, 2010

Pamela Meek, Anne Milley, Mark Chaves and Katie Paine My SAS world and my social media world collided today at SAS Global Forum in Seattle. We launched SAS Social Media Analytics, a product designed for, well, people like me who are trying to monitor and measure the value of social [...]

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Chris Brogan's opinion of social media certification

David B. Thomas|February 1, 2010

When Chris visited SAS last month, there was a heated debate going on in social media circles about the idea of “social media certification,” and the idea of paying money to become “certified.” Here’s Chris’ take on the subject. tags: chris brogan, Ideas & Trends, sas, social media

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Chris Brogan talks about the future of the blog

David B. Thomas|January 22, 2010

Chris and I talked about how some people are moving away from blogs toward tools like Posterous. What’s the long term impact? Are blogs still important? tags: blogging, chris brogan, Ideas & Trends, posterous, sas, social media

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If social media is dead, why am I so busy?

David B. Thomas|June 18, 2009

Geoff Livingston wrote a blog post yesterday declaring social media is dead. As you can imagine, it’s generated some comment and debate. Geoff is a public relations strategist with CRT/Tanaka, CEO of Livingstone Communications and a (the?) driving force behind Blog Potomac. I saw him present at the Society for [...]

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Marketing to the unborn

David B. Thomas|June 1, 2009

I’ve worked for a lot of different kinds of companies and organizations, run my own business, and been laid off by a big company. I know what it means to be a loyal employee and also to have that loyalty crushed. When I heard SAS’ CEO Jim Goodnight say he would accept [...]

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Part 2 of my interview with socialmediaB2B.com

David B. Thomas|May 22, 2009

David Thomas, SAS Social Media Manager, Part 2 from Jeff Cohen on Vimeo. tags: b2b, best practices, jeff cohen, kipp bodnar, sas, social media, socialmediab2b.com

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All you need is a Flip video camera. Also, boundless energy and determination.

David B. Thomas|May 15, 2009

No matter how active you are in social media, there’s probably someone out there who makes you feel like a cloistered misanthrope. I’ve met four of those people in the last couple of weeks: Wayne Sutton, Jeff Cohen, Kipp Bodnar and Ryan Boyles. I’m not sure it’s possible with the [...]

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