About this blog
Welcome to Customer Analytics, a blog for anyone who is looking for ways to improve the business of marketing and communicating with customers.
We strive to prompt new thinking in the way you tackle customer-related business issues. And we hope to inspire the use of analytics for everything from multi-level marketing to social media campaigns. Follow us here and on Twitter at @SAS_CI, or check out the Twitter hashtag #sasci.
I’m John Balla, Editor of the Customer Analytics blog and Senior Marketing Specialist in Customer Intelligence. Read more about me here.Tags
analytics b2b best practices blogging Blogging Tips campaigns chris brogan customer analytics customer experience analytics customer intelligence customer segmentation customer service database marketing DMA emetrics enterprise Ephemera events facebook healthcare Ideas & Trends internal alignment katie paine leadership lead nurturing marketing marketing automation marketing optimization marketingprofs nuts & bolts premier business leadership series real-time decisioning relevance sas sas global forum sas global forum executive conference social media socialmedia social media analytics social media measurement sxsw twitter video web analytics What's workingSubscribe to this blog
Archives
Justin Huntsman
RSS
Customer Intelligence Marketing Manager
I’m Justin Huntsman, a field marketer on the SAS Customer Intelligence team. I’m the editor of the SAS Customer Analytics blog, where my colleagues, friends and I discuss the challenges today’s marketers face in finding profitable growth opportunities, taking the best marketing actions, and maximizing cross-business impact.
Recent Posts
Staples, 89 Degrees, and SAS discuss customer analytics at NCDM 2011
I’m happy to announce that SAS is returning as a Gold sponsor of NCDM 2011, in Las Vegas this December, 12-14, and we have an ... Read More
How the Chubb Group of Insurance Companies exceeds customer expectations
Just today we published a new “success story,” our term for customer testimonial, with a great customer of ours, Chubb. As I was reading through ... Read More
Video: Embracing social media in the life sciences industry
I'm pleased to share a new installment of our “Nuts & Bolts of Social Media” video series. In this video, SAS’ Deb Orton talks with Charlotte ... Read More
Free Whitepaper – Tells you how to be more relevant to your customers
Summary In this free white paper, Customer Intimacy: The Pharma Challenge (click to download the PDF), industry leaders weigh in on how pharmaceutical companies can ... Read More
FreshDirect and Gilt Groupe discuss customer analytics at CRM Evolution 2011
Once again, SAS is happy to be involved in CRM Evolution 2011 as a Platinum Sponsor. This year, CRM Evolution—the annual event of CRM Media, ... Read More
Video: How to stop annoying your customers
Do You Wow Your Customers or Give Them Woe? That was the question addressed during a SAS sponsored presentation at the eMetrics Marketing Optimization Summit ... Read More
Why aren't more companies unleashing the power of marketing?
This year we’re happy to be working with Harvard Business Review on a series of Customer Intelligence Insight Centers and Webinars. The first of those ... Read More
Leveraging customer data to drive business decisions
The SAS Global Forum Executive Conference is a three-day conference held April 4-6 at Caesars Palace Hotel and Casino in Las Vegas, NV. The conference ... Read More
How to find the most profitable growth opportunities
The SAS Global Forum Executive Conference is a three-day conference held April 4-6 at Caesars Palace Hotel and Casino in Las Vegas, NV. The conference ... Read More

SAS uses its own solutions to boost conversion rates